§ service · marketing

Crypto marketing
that compounds.

Most crypto marketing fails for the same reason: it starts as a list of tactics instead of a narrative. A thread here, a KOL there, an AMA the week of launch — none of it stacks, so attention evaporates the moment spending stops.

We work the other way round. We define what your project claims about the market, then build every channel — social, KOL, PR, community — as evidence for that claim. The output is a marketing system a team can keep running after the engagement ends.

What the engagement covers

Narrative and positioning

One sentence your community, your KOLs and your listing sponsors all repeat the same way.

KOL and influencer campaigns

Sourcing, vetting for real reach, deal structuring, briefing and post-campaign reporting.

Community operations

Telegram and Discord moderation, escalation paths, ritualised programming and sentiment tracking.

PR and media placement

Angle development, journalist outreach and embargo handling for tier-1 and trade press.

Content and social engine

An editorial calendar, thread frameworks and long-form assets that keep earning after publication.

Reporting

A single dashboard tying spend to reach, joins, retention and qualified inbound.

How we run it

  1. step 01

    Audit

    We read everything you have shipped — docs, socials, community logs — and map where attention leaks.

  2. step 02

    Narrative sprint

    A short, intense pass to land positioning, messaging hierarchy and proof points.

  3. step 03

    Channel build

    We stand up the content engine, KOL pipeline and community ops with named owners.

  4. step 04

    Run and iterate

    Weekly cycles: ship, measure, cut what does not move retention, double down on what does.

Is this the right fit?

A good fit when

  • Pre-TGE projects that need a narrative before spending on reach
  • Live tokens with a community that grew faster than its operations
  • Teams with a strong product and no repeatable distribution

Not a fit when

  • Projects looking to buy engagement metrics rather than build an audience
  • Anyone who needs guaranteed price action — no honest agency can offer that

Questions we get asked

What does a crypto marketing agency actually do?

It owns the parts of distribution a founding team cannot staff quickly: narrative, KOL sourcing and vetting, always-on community moderation, PR relationships, and the reporting that connects spend to outcomes. The work is operational, not just creative.

How much does crypto marketing cost?

Cost is driven by scope and duration rather than a fixed price list. The two biggest variables are whether you need continuous community operations and how much paid KOL inventory sits inside the budget. We scope both before quoting.

How long before results show?

Narrative and content work compounds over months, not days. Community and KOL activity produces measurable movement inside the first campaign cycle, but retention — the number that matters — is judged over a full quarter.

Read before you brief us

Often paired with KOL Marketing and Token Launch & TGE.

§ closing

Ready to launch
your moonshot?

Send us the deck — or just the napkin sketch. We reply within 24 hours with a candid, no-fluff plan covering marketing, tokenomics and listing readiness.