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Token launch playbooks.

Launch week compresses a year of decisions into five days. These playbooks cover sequencing, launchpad selection, liquidity, comms and the pre-flight checks worth running before the token exists.

17 articles in this cluster

Related engagement: Token Launch & TGE
Launch6 min

Best Binance Listing Agency in 2026

How to choose a Binance listing agency in 2026: what they actually do, the criteria that predict results, red flags, and how the process works.

Launch5 min

How to Launch a Crypto Token in 2026

A founder-grade, step-by-step playbook for launching a crypto token in 2026: legal, tokenomics, liquidity, listings and launch-day marketing.

Launch6 min

CEX vs DEX Listing: Which Comes First?

CEX or DEX first? A clear framework for deciding token listing order, with pricing, liquidity and market-making implications.

Launch3 min

Best Crypto Launchpads of 2026 by Category

How to evaluate crypto launchpads in 2026: audience quality, allocation mechanics, vesting terms, fees and the diligence to run before committing.

Launch6 min

IDO vs ICO vs IEO vs Fair Launch: Pick

Token launches aren't a "one-size-fits-all" checkbox. If you choose the wrong model, you’ll either end up with a drained liquidity pool, a community.

Launch6 min

How to Pick the Right Crypto Launchpad

Retail investors are tired of the "pump and dump" cycle, and founders are exhausted by "ghost" launchpads that provide liquidity but zero long-term.

Launch4 min

The Post-TGE 90-Day Playbook for Founders

What to do in the first 90 days after your token generation event: holder retention, listings, unlock management, reporting cadence and product focus.

Launch6 min

Liquidity Bootstrapping Pools (LBP)

Stop letting snipers and front-running bots drain your project’s treasury before your community even has a chance to click "buy.

Launch5 min

How to Launch a DAO in 2026: Governance

By 2026, the era of "Discord-weighted" governance is dead, buried under the weight of Sybil attacks and ghost treasuries.

Launch5 min

Anti-Rug Audit Checklist: How Founders

The honeymoon phase of "vibes-only" fundraising is dead. In the 2026 market, liquidity is smarter, retail is cynical, and if your project doesn't scream.

Launch6 min

When to Launch Your Token

Stop waiting for a "perfect" green candle to define your project’s future.

Launch5 min

Solana vs Base vs Ethereum for Launching

Stop optimizing for 2021 liquidity that no longer exists. If you are a founder preparing for a 2026 launch, the choice between Solana, Base, and Ethereum.

Launch6 min

NFT Launch Checklist 2026: 47 Steps

A pre-mint checklist for NFT launches: contract review, allowlist ops, pricing, community readiness and launch-day support plans.

Launch6 min

Memecoin vs Utility Token

Memecoin versus utility token: how the two models differ in distribution, narrative, liquidity needs and what each demands of a team.

Launch6 min

DEX Listings: Uniswap, PancakeSwap

Launching a token is no longer about "getting lucky" on a decentralized exchange (DEX).

Launch6 min

Real World Asset (RWA) Tokenization

Wall Street is no longer "exploring" blockchain; they are rebuilding the plumbing of global finance on it.

Launch6 min

How Much Liquidity Should You Add at TGE?

How to size TGE liquidity: pool depth, slippage targets, market-maker arrangements and the trade-offs of thin versus deep launch liquidity.

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